The concept of the identity revolves around multi-coloured concentric rings, where each colour represents a different location of Krakow and the museum itself sitting in the ‘core’. As ever, click the images for a bigger view.
This central identity was then set against a neatly kerned Arial. I also like how the concept of the separate colours representing the different locations of Krakow was reflected in some of the poster designs.
Simple, neat and tidy work from these guys with big and clean typography, lovely. Plus, y’know, they’re from Poland, which automatically gets a Thumbs Up from me.
Ian Cylkowski aka Izo
Logo & Identity Design
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