The Krakow National Museum

Advertising Campaign for the Krakow National Museum by Wallstreet Different Creature

I’m digging this identity design and print advertising campaign for the Krakow National Museum developed by the guys at Polish studio Wallstreet – Different Creature.

The concept of the identity revolves around multi-coloured concentric rings, where each colour represents a different location of Krakow and the museum itself sitting in the ‘core’. As ever, click the images for a bigger view.

Print Advertising campaign for the Krakow National Museum by Wallstreet - Different Creature

Print Advertising campaign for the Krakow National Museum by Wallstreet - Different Creature

Print Advertising campaign for the Krakow National Museum by Wallstreet - Different Creature

This central identity was then set against a neatly kerned Arial. I also like how the concept of the separate colours representing the different locations of Krakow was reflected in some of the poster designs.

Identity design and advertising campaign for the Krakow National Museum by Wallstreet - Different Creature

Identity design and advertising campaign for the Krakow National Museum by Wallstreet - Different Creature

Identity design and advertising campaign for the Krakow National Museum by Wallstreet - Different Creature

Identity design and advertising campaign for the Krakow National Museum by Wallstreet - Different Creature

Identity design and advertising campaign for the Krakow National Museum by Wallstreet - Different Creature

Identity design and advertising campaign for the Krakow National Museum by Wallstreet - Different Creature

Identity design and advertising campaign for the Krakow National Museum by Wallstreet - Different Creature

Simple, neat and tidy work from these guys with big and clean typography, lovely. Plus, y’know, they’re from Poland, which automatically gets a Thumbs Up from me.

As well as their website they’re also available on Twitter and Behance.

Ian Cylkowski aka Izo

Logo & Identity Design

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